FastTrack™ for Debit
Increasing Debit Card Profitability for Banks and Credit Unions
We understand that one of the toughest challenges faced by financial institutions each year is non-activated and dormant debit card accounts. Whether your cardholder never activated their new card or simply stopped using their existing card, FastTrack can turn the situation around to debit card profitability.
For our PassThru and InterCept debit card processing systems, FastTrack™ is a turn-key, cost effective activation program that targets cardholders who have not activated their cards within a certain number of days since issuance and cardholders with no signature transaction activity within a specified period of time.
FastTrack energizes your card portfolio with multiple mailings during a 90-day program, offering an attractive selection of rewards for signature transactions made using their debit card, and profitability is the result.
FastTrack can help you achieve debit card profitability by:
- Delivering an unmatched track record for activation, with an average activation rate of 50%.
- Offering a worry-free program - we do all the work in our fully automated operations environment.
- Increasing retention and broadening account relationships.
- Motivating cardholders to both activate and use their debit cards.
- Providing a risk-free program where we guarantee results.
- Offering a no-hassle program. FastTrack is already integrated within your card platform.
Jumpstart those dormant cards, enroll in FastTrack, and start growing debit card profitability today. Contact us today with our convenient online form or call us at 1-888-933-8637 (press 1 twice).
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